No more looking at apps, or dope charts to figure out how many clicks you need for your turret. You range the animal, then dial the turret until it shows you the range in the heads-up display.
Dialing your turret while you're looking through the scope is ok from the bench but kinda weird from field positions (hunting). You'd have to laser, then look through the scope to get your dope, then dial, then shoot.
Since that system still requires a seperate laser rangefinder, I think you'd be better off having the laser display your dope. The newer Sig Kilo series lasers do it really well and have onboard atmospherics for absolute pressure and temp.
Or, just take a small drop chart to the side of your laser so all you have to do is laser and then glance down at the side of your laser to get your dope.

I don't like the idea of gimmicky electronics in your rifle scope, because the electronics and apps will be outdated and/or surpassed by technology in a few years making the scope a lot less useful for the cost.